The McDonald's corporation has a worldwide International conglomerate of franchisees all operating underneath the McDonald's name. There are thousands of stores across the US alone but their influence is worldwide with McDonald's being located everywhere across the world from Europe to Japan, and with such a worldwide company comes worldwide backers. Two of the main shareholders of the McDonald's corporation are the Vanguard group and The Black RockFoundation, who own several million shares each of the McDonald's corporation. The McDonald's corporation serves more than 60 million customers a day, and is one of the quickest growing businesses in the world with a major economic standing in the market and being a recognizable Household name. With McDonald's having such a far-reaching impact and such a wide cultural phenomenon Being able to own a restaurant in this franchise is a great money maker. But the McDonald's corporation charges between $1 -2.2 million for the rights to be an owner. The McDonald's corporation is a perfect example of what can be accomplished if a talented and resourceful person is at the Helm of the firm and is able to make choices with little oversight.
Yahoo! (2022, March 27). McDonald's Corporation (MCD) stock major holders. Yahoo! Finance. Retrieved March 26, 2022, from https://finance.yahoo.com/quote/MCD/holders?fr=sycsrp_catchall
hello Tim,
Great job with your dialogue. One thing we all know is that there is a McDonald's every where. I believe one thing we can all learn from McDonald's is their ability to market the business and be consistently in the view of consumers. Another brilliant strategy of McDonald's is to temporarily serve particular products so that that it draws in the consumer. This is brilliant because people will remain interested in the next thing that McDonald's has to offer. The more the consumer is interested the greater the revenue the business can make. Keeping the customers attention is a great strategy to have economic success.
Cited Source
Vignali, C. (2001). McDonald's: "think global, act local" - the marketing mix. British Food Journal (1966), 103(2), 97-111. https://doi.org/10.1108/00070700110383154